What is the best survey tool for collecting customer feedback and NPS scores?

There are several excellent survey tools for collecting customer feedback and Net Promoter Score (NPS) scores, each with its own strengths. Here are some of the best options:

1. **SurveyMonkey**: A widely used tool that offers customizable surveys, including NPS templates. It provides robust analytics and reporting features.

2. **Typeform**: Known for its user-friendly interface and engaging survey design, Typeform allows for interactive surveys that can enhance response rates.

3. **Qualtrics**: A powerful platform that offers advanced survey capabilities, including NPS tracking, customer experience management, and detailed analytics.

4. **Google Forms**: A free and straightforward option for creating surveys. While it lacks some advanced features, it’s easy to use and integrates well with other Google services.

5. **Zendesk**: If you’re already using Zendesk for customer support, their built-in survey tools can help you collect NPS and customer feedback seamlessly.

6. **Hotjar**: Primarily a website analytics tool, Hotjar also offers feedback polls and surveys, making it easy to gather insights directly from your website visitors.

7. **CustomerGauge**: Specifically designed for NPS and customer feedback, CustomerGauge provides in-depth analytics and reporting tailored to customer experience.

8. **Medallia**: A comprehensive customer experience management platform that includes NPS surveys and advanced analytics to help businesses understand customer sentiment.

9. **GetFeedback**: A user-friendly tool that integrates well with Salesforce, allowing you to collect customer feedback and NPS scores easily.

10. **Alchemer (formerly SurveyGizmo)**: Offers advanced survey features and customization options, making it suitable for businesses looking for more control over their surveys.

When choosing a survey tool, consider factors such as ease of use, integration capabilities, reporting features, and pricing to find the best fit for your needs.